The term Euphoria makeup has become synonymous with vibrant, bold, and unrestrained beauty that embraces self-expression. Inspired by the HBO hit show Euphoria, makeup enthusiasts around the world have adopted glitter, bold colors, and exaggerated, artistic designs to create dazzling and fantastical looks. Among the myriad of trends that have sprung from the Euphoria effect, glitter—particularly in makeup—has taken center stage. Whether on eyes, lips, or skin, the use of glitter in Euphoria-inspired makeup is more than just a beauty trend—it’s a statement of freedom, individuality, and creativity.
In this article, we’ll dive deep into the glitter explosion that has become a hallmark of Euphoria makeup, exploring its history, how it became a mainstream trend, and tips on how to incorporate glitter into your own makeup routine.
The Rise of Euphoria Makeup
The Euphoria makeup aesthetic is undeniably bold and theatrical. Its vibrant eye makeup, avant-garde designs, and daring use of color reflect the show’s unfiltered exploration of identity, youth, and emotional highs and lows. One of the standout elements of the Euphoria makeup style is the liberal application of glitter. Glittering eyeshadow, rhinestones, face jewels, and even glitter brows have all become staples in the world of Euphoria makeup artistry.
In the world of Euphoria beauty, glitter is more than just a decorative element; it’s a way to reflect the dazzling, chaotic energy of youth. The makeup worn by characters like Rue, Jules, and Maddy is intentionally exaggerated—aiming to evoke the feelings of euphoria and emotional intensity that define the show’s essence.
With the popularity of the show, beauty trends typically found on the runway, and the social media-driven push for bold, creative looks, glitter in makeup took on a new life, evolving from a fun, occasional addition to a permanent fixture in everyday glam.
The Significance of Glitter in Euphoria Makeup
Glitter plays a crucial role in Euphoria-inspired makeup because it embodies themes central to the show: transformation, fluidity, and the merging of fantasy and reality. Glitter is inherently linked to celebration, fantasy, and extravagance. It’s a material that catches the light, shifting in hue and dimension as it moves. This fluidity makes glitter an ideal medium for capturing the intense emotional highs experienced by the characters. It allows the wearer to shine, sparkle, and transform their face into a canvas of celebration.
The use of glitter also aligns with one of the show’s most important motifs: self-expression. Each character’s makeup is uniquely tied to their personality and emotional journey. For example, Jules’ intricate rhinestones and bold eye makeup symbolize her journey of self-discovery, while Maddy’s fiercer, more glamorous looks speak to her confidence and complexity. Glitter becomes a tool not just for beauty, but for storytelling.
Types of Glitter in Makeup
There are several different types of glitter used in makeup, each bringing a different effect to the look. Here’s a breakdown of the most common types:
- Loose Glitter: It can be applied to the eyes, lips, or body, either on its own or over a colored base. Loose glitter is available in many finishes, from fine to chunky, allowing for a wide range of effects from subtle shimmer to bold, chunky sparkles.
- Pressed Glitter: This type of glitter is typically more refined and is pressed into a compact, similar to a pressed powder or eyeshadow. Pressed glitter is often easier to work with compared to loose glitter and provides a more even and controlled application.
- Glitter Gel: Often available in a pot or tube, glitter gels are a popular choice for creating Euphoria looks. These gels typically have a clear base and are infused with glitter particles that adhere well to the skin without requiring a separate adhesive.
- Glitter Liners: Glitter liners are gel or liquid formulations that allow you to create precise lines of glitter along your lash line, in the crease of your eyes, or even as part of a larger graphic design. They are a more controlled way to apply glitter to small areas.
- Glitter Eyeshadow: Some eyeshadow formulas contain built-in glitter particles for an easier way to add sparkle without needing loose or pressed glitter. These are great for beginners or for creating subtle glitter looks.
- Body Glitter: Often used for the décolletage or arms, body glitter adds a radiant shimmer across larger areas. It’s perfect for festivals or any event where you want to glow from head to toe.
How to Incorporate Glitter Into Your Euphoria Makeup Look
If you’re eager to try Euphoria makeup with glitter, here are some tips and tricks to ensure that your glitter look is bold, glamorous, and stays in place all day (or night).
1. Prep Your Skin
Before you apply any glitter, proper skincare is crucial to creating a smooth base. Moisturize your skin and make sure it’s hydrated so that the glitter adheres well. If you’re applying glitter around the eyes, a good eye cream is essential to prevent any irritation.
2. Use Glitter Primer or Adhesive
One of the most common mistakes people make when using glitter in their makeup is not using an adhesive or primer. Glitter, especially loose glitter, has a tendency to fall off or migrate throughout the day. To ensure it stays put, always apply a glitter primer or a sticky base (such as a glitter glue or a tacky eyeshadow primer) before applying glitter.
3. Apply Glitter in Layers
For a more dimensional look, apply your glitter in layers. Start with a lighter layer for subtle shine, then build up to a more intense sparkle. For eyeshadow looks, try combining glitter with matte shadows to create depth and contrast.
4. Go for Graphic Designs
Euphoria makeup isn’t about subtlety—it’s about expression. Don’t be afraid to go for bold and graphic designs with your glitter. For example, try using glitter to create winged eyeliner, or use it to trace the edges of your eyelid or eyebrow in an intricate, artistic pattern.
5. Consider Using Glitter in Unconventional Areas
While glitter is commonly used around the eyes, Euphoria makeup embraces creativity. Apply glitter along your cheekbones as a highlighter, on your brows for a bold effect, or even around your lips to create a shimmering pout. The possibilities are endless!
6. Be Strategic About Cleanup
One of the challenges of glitter makeup is the cleanup process. It can be tricky to remove glitter without causing a mess, but there are solutions. Use a makeup remover that is effective at dissolving glitter (such as an oil-based remover). For a cleaner removal, use tape to lift any stray glitter off your skin.
7. Play with Color
While silver and gold are classic glitter shades, Euphoria makeup encourages experimenting with a wide spectrum of colors. Don’t shy away from vibrant shades like electric blue, neon pink, or even multicolored glitter for a full-on Euphoria effect.
Glitter as an Expression of Identity
The glitter trend in Euphoria makeup is more than just a fun cosmetic addition—it’s a reflection of the fluid, evolving nature of identity, particularly in the context of adolescence and self-exploration. Just as the characters in Euphoria use their makeup as a form of personal storytelling, glitter allows individuals to embody their own narratives. Whether that’s creating bold statements about confidence, embracing fantasy, or simply having fun, glitter serves as a transformative tool that can make anyone feel like a star.
Moreover, the use of glitter isn’t limited to any specific gender or identity. In the world of Euphoria, glitter is for everyone. It’s a way of embracing beauty in all its forms—celebrating the glamour of expression without restriction. Just like the show, glitter in makeup encourages breaking the rules and embracing the beautiful chaos that comes with self-expression.
Conclusion: A Glimmer of Freedom
In the ever-evolving landscape of makeup trends, Euphoria makeup with glitter stands out as a dazzling, rebellious force. Glitter is more than just a cosmetic detail—it’s a way to embrace who you are, to sparkle and shine in a world that often tries to dull your light. From its role in reflecting the emotional highs and lows of the characters in Euphoria to its widespread influence in the beauty industry, glitter makeup has proven to be an exciting and transformative tool for anyone looking to add a little more magic to their routine.
Whether you’re recreating a specific look from the show or simply experimenting with your own creativity, glitter in makeup allows you to step into a world of fantasy, expression, and endless possibilities. So, go ahead—shine bright, sparkle, and most importantly, have fun.